How Stores Trick You Into Spending More, One grocery store doubled the size of its carts, which has been shown to make you buy 40 percent more. How Stores Trick You into Spending More Money, "Every single detail of your shopping experience-the placement of every shelf, box, sign, and restroom; the background music; color of paint on the wall; words the staff use to greet you-is a precisely orchestrated merchant-customer dance designed to achieve maximum sales results," writes Dayana Yochim at the finance and investing site The Motley Fool.
Customers have figured out the end-cap trick-the one where stores feature higher-priced goods on the ends of the aisles, where they're easy to see, and fill the back and center of the store with the everyday items people really went there to buy. And we all know to ignore the "impulse purchases" placed near the cash registers. So retailers have redoubled their efforts. Here are 10 ways retailers get us to spend more money.
Customers have figured out the end-cap trick-the one where stores feature higher-priced goods on the ends of the aisles, where they're easy to see, and fill the back and center of the store with the everyday items people really went there to buy. And we all know to ignore the "impulse purchases" placed near the cash registers. So retailers have redoubled their efforts. Here are 10 ways retailers get us to spend more money.
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