Sunday, October 7, 2012

Why Campaigns Focus On The Little Stuff

Why Campaigns Focus On The Little Stuff, Strategists try to score small daily victories from minor incidents as well as major slip-ups. Winning the day as means to winning the election, It can be something as small as positioning the candidate at just the right camera angle or as big as catching the opponent in a campaign-altering slip of the tongue.

Every day, the ground troops of Team Obama and Team Romney set out in pursuit of a common goal: winning the day. Moment by moment, hour by hour, they scramble, maneuver and hustle to gain an inch here, a foot there on the opposition.

Driving it all is the belief that by stringing together enough small, daily victories, they can help their candidate win the one day that truly matters - Nov. 6, Election Day.

If they lose the day on Monday, they will work harder to win it on Tuesday. If they lose on Tuesday, there's always Wednesday or Thursday. Until time runs out.


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